Track your Readers!
This post was guest blogged by Simon Koldyk of ScribbleWiki
If your running any sort of website you most likely have some sort of stats (if you don’t have one check out Google Analytics, its free!). On a blog you have a RSS feed; but, you don’t know who is looking at that or who has that in their feed reader.
Enter Feedburner, which was bought by Google last year. You can go to Feedburner.com put in your feed, it spits out a new feed for you and then you just take a Wordpress plugin (or whatever your blog software is) and plug that in. Done.
Feedburner will give you a couple of things, in the first 24 hours it will just give you some live stats it is keeping.

Then after the 24 hours it will start giving you a feed count which is the amount of users that checked your feed in the last 24 hours whether you posted anything or not (RSS Readers check several times a day; but, will only count as one person).
You can then log-in to FeedBurner.com and click on the publicize tab and put a Feed Counter on your website.

This is good for showing off your readers and is really good for selling to advertisers.
Also, Feedburner since its owned by Google is already plugged in with Google Adsense so you can just put your Adsense publisher ID in and have it show Google Ads in your feed.








